Hypup Website

Client: Hypup OY
Website: hypup.fi
Date: 2016
Ux design
Visual design & iconography
Photography
Supervision

ABOUT

Hypup is a finnish brand dedicated to an early child education. It focuses on uniqueness of children’s’ development and offers tailor-made solutions. It’s goal is to develop interest for studying in every child and help to overcome educational problems. Every product Hypup releases is exciting and educational at the same time. Items are based on desires of children and developed under a careful supervision and research of teachers in kindergartens. The brand produces educational toys, games, cartoons and books, children’s playgrounds for private use, clothes and parent’s items. The company focuses on natural materials for production, mainly wood and cotton.

CHALLENGE & APPROACH

CHALLENGE Create a user-friendly website for busy and tired parents with exceptionally easy, clean and straightforward user experience with appealing visual design.

APPROACH Based on a research of current international competitors and interviews with parents who buy products online for their kids, the optimal combination of website features and their usability has been implemented. These insights provided valuable information for the entire website architecture. Under my supervision the prototypes of all pages have been visualized by UI designer.

PAGES

BANNERS FOR PRODUCT CATEGORIES

TOYS

BOOKS

CLOTHES

BANNERS FOR PRODUCTS